A number of times one gets in a dilemma whether to start a business or go for a franchisee of a well established brand. The below reasoning will help one to get over the dilemma and can get started immediately:
In a franchisee operation:
- There is no trial and error, as you get to implement a proven formula that is successful.
- You leverage on a successful, growing brand.
- Your lead time from investment to profits is less as you benefit from the Franchisor’s experience and insights into the industry.
- Benefit from getting a tried and tested operational system to take care of all the administrative and operational issue.
Thus keeping all these factors in mind one can jump start with a franchisee and if time and resources permit than can side by side can build their or business or brand. One can consider the same in context of starting a brokerage house than if one goes with an established name like Sharekhan Franchisee or Indiabulls is likely to get more clients easily than starting with the own terminal in their name.