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Ratan Tata while designing Tata Nano had a dream to help people have their first car and it was designed for the people who are shown in the below image as he considered such type of scooter or any kind of two wheeler riding as a sure shot recipe for disaster as sooner or later they are going to meet with an accident. So Tata can regain its lost glory with Tata Nano as its sales are going southwards on year to year basis and they need to devise a campaign a bit more pragmatically and target the two wheeler owners.
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